Browse Items (73 total)

%22I Am 61 lbs Lighter%22.jpg
“I am 61 lbs. lighter…never a hungry minute” begins this advertisement for the Knox Eat-and-Reduce Plan book with the Choice-of-Foods chart. Accompanying this advertisement are images of “Miss Grace” who lost 61 pounds thanks to this nutritional…

LHJ-Oct1954-noxema - 1.jpg
This advertisement draws on the conventions of the advice column and on consumers' deference to medical expertise to promote Noxema face cream. The advertisement also imbues the product with near-magical properties, promising that users will "Feel…

%22Love Made A Fool Of Me%22 Picture.pdf
This image shows the cover page and an accompanying image of a narrative titled “Love made a fool of me” within this specific issue of True Confessions. The top of the cover page shows a “story file” of Rita G., the author of the story, as well as an…

comprehensive pdf.pdf
This story traces the tumultuous relationship between Rita G. and her love interest Fred. A third character, Rita’s mother, offers commentary (often negative in tone) on the relationship throughout the story as well. This particular narrative reveals…

Over A Barrel? True Confessions Oct 1956.JPG
“Over a barrel? for clothes? money? love?” asks this advertisement for a catalog of “fabulous Hollywood glamour-fashions designed for male appeal.” The catalog includes articles of lingerie, play-clothes, separates, coats, shoes, and date dresses to…

ski ad white men.jpg
DuPont's "Antron" nylon promises a "light and lustrous" material for ski jackets. The coat ensures "rugged" performance and "bulk-free warmth". Three white men wear the coats in different styles and colors. They gaze at the camera seriously, holding…

IMG_6596.jpg
The picture to the left of the text depicts a Floyd Patterson with a sheepish smile on his face. Although he has sweat dropping down his forehead and a towel around his shoulders like he just went through a difficult sparring match with his opponent,…

Imperial Fishing Ad.jpg
The advertisement includes a photo of laughing white women and men drinking, with a large game fish hung up behind them. Presumably, they are enjoying a cocktail after a successful day of sportfishing. The text below asserts, "Taste is the name of…

Black Athlete 16.jpg
On this page, Olsen engages the topic of black collegiate athletes, where he begins to reveal the “cruel deception” of racial opportunity in sports. Olsen traces the path of a black person recruited to a university to play high-level sports. He…

Black Athlete 19.jpg
Olsen turns to the specific cases of Don Smith and Elvin Hayes to illustrate the troubling experiences that black athletes face which are unknown to the white fans they play for. Olsen calls this “a wall of ignorance and unfounded suppositions” which…
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