Browse Items (73 total)

Walker's DeLuxe page 133.jpg
The ad depicts a black man in a tuxedo serving crystal tumblers of bourbon whiskey in a holiday-decorated room of what looks like a mansion. It is implicit that he is a server of the whiskey, and probably not the wealthy owner/consumer of it. The ad…

LHJ_Oct1954 - 115 of 157 -timeless beauty ideas.jpg
This article contains beauty tips for blondes and brunettes, including apparel, hair and skin care, and make-up. The editor promises “character and beauty” to blondes who have “a deft touch with make-up.” Addressing brunettes, she advises “careful…

Screen Shot 2016-10-12 at 2.55.21 PM.png
The idealized Western Man is someone who (ironically) doesn't put much stock in material goods, but rather is someone who enjoys a hard days work and whose worth is not what's in his bank account, but rather his word and the relationships that he's…

Screen Shot 2016-10-12 at 2.54.37 PM.png
This Father’s Day shopping list details the consumer products that must be bought in order for a man to considered an “Upstairs Man.” This is someone who has enjoys himself at home, who keeps himself immaculately groomed, and always looks his best.…

The Outdoor Man.png
A list of the consumer items that a man must have in order to be thought of as an "Outer Man." This list includes a tackle box for fishing, a tennis racquet, cameras, binoculars, and a set of golf clubs with matching hat and shoes. In total, all of…

Screen Shot 2016-10-12 at 2.52.21 PM.png
This display dictates what consumer goods signify that the man who owns and displays them is a “Inner Man.” The inner man is someone who keeps inside and needs peace and serenity to power their creative process. So in order to be an inner man, you…

Screen Shot 2016-10-12 at 2.55.12 PM.png
This set of consumer goods, which include a cowhide briefcase for work, a straw hat and portable alarm clock, three different sets of hedge trimmers, a bar master, an outdoor grill and a full set of suits and business clothes are what defines someone…

Screen Shot 2016-10-12 at 2.52.02 PM.png
This is a list of items that a man would require in order to be seen as an “All-Around Man” who could be thought of as a renaissance man. These consumer goods promise a lifestyle and an image of someone who could do it all to any man who bought them.…

tender_tiger.pdf
The picture to the left of the text depicts a Floyd Patterson with a sheepish smile on his face. Although he has sweat dropping down his forehead and a towel around his shoulders like he just went through a difficult sparring match with his opponent,…
Output Formats

atom, dcmes-xml, json, omeka-xml, rss2